Simply the best for Sam Robinson

Simply Brands, a leading global consumer and trade products supplier since 2010, has strengthened its team with the appointment of Sam Robinson to the role of Business Development Manager.

Company CEO Ollie Page commented, “the company has continued to grow and it was clear we needed help to support this across Europe. Bringing Sam Robinson into the structure is just what we needed to help the Simply brand portfolio continue to succeed and expand.” 

Sam brings considerable product knowledge to the role having spent the past 10 years at Trico, and previously to that he was at CurrentCare. Indeed, his responsibilities have also covered marketing and sales, so he has an all-round skillset for Simply Brands.

Robinson said, “My role at Simply Brands is primarily to help build new and existing customer relationships, as well as helping the team drive forward new and innovative product lines, so the knowledge and experience gained over my career in the aftermarket to date will certainly help. For me, the love of the automotive aftermarket and the contacts I’ve made has always been the main driver in my ongoing enthusiasm for the industry, but hopefully my ability to analyse and understand trends to help customers identify opportunities, allows me to put it to practical use.

“It was an incredibly difficult decision to leave Trico (First Brands) but joining such a successful organisation is a very exciting opportunity for me, as Simply Brands offers an insight into the future of the aftermarket through its focus on existing and new products and subsequently, its ability to support the global independent sector over the long term.”

Welcoming Sam to the Simply Brands team, Ollie Page continued: “I am delighted that we have secured the services of an aftermarket person of Sam’s calibre. His management style is complimentary to that within our business and his existing customer relationships as well as the respect and reputation he brings from his years working in various roles for Trico in the UK and Europe means he can hit the ground running. I look forward to working closely with him and to the next chapter for our company.”