WAI sponsors Automechanika Garage Award

Leading rotating electrics supplier, WAI, has sponsored the Best Marketing Award in the first Automechanika Birmingham Garage Awards, with the awards ceremony taking place on 7 June at Hilton Birmingham Metropole.

Celebrating outstanding achievements across the automotive aftermarket, the awards ceremony is the first of its kind to be held within the Automechanika Birmingham event week and is hosted by the Independent Automotive Aftermarket Federation (IAAF) and sponsored by LKQ Euro Car Parts.

The Best Marketing Award recognises innovation, creativity and proactivity with local customers and the aftermarket industry. The recipient of this accolade will have shown a carefully planned strategy and defined objectives, executed across multiple platforms, such as social media channels, press, TV and out-of-home advertising.

Shortlisted for the award are:

CCM Garages, Crawley

Coles Automotive Ltd, West Sussex

Darkside Developments, Barnsley

Emerald House of Cars, Wednesbury

Richard Welland, managing director at WAI, said: “The Automechanika Birmingham Garage Awards are set to celebrate the efforts made by independent garages and technicians all over the UK across a range of initiatives. 

“WAI is delighted to sponsor the Best Marketing Award and help promote the creativity of the sector and how their campaigns have contributed to longer-term success.” 

WAI will be exhibiting the latest references in its rotating electrics, engine management, wiper motor and window regulator product categories, on stand G50 at Automechanika Birmingham 2023, from 6 – 8 June at NEC Birmingham.

For more information on Automechanika Birmingham, visit the website here, registration is also now open, to secure a free ticket visit here.

For more information on WAI, visit its UK website: https://www.waiglobal.com/uk_en